John Peterman speaks Wednesday during Commerce Lexington’s second annual EMERGE conference.
Local retail entrepreneur and “Seinfeld” inspiration John Peterman talked about his life in business Wednesday at Lexington Center during Commerce Lexington’s second annual EMERGE conference.
Peterman, taking the stage in his trademark duster and wide-brim hat (which he quickly abandoned), detailed his rise from marketing consultant for a brand of beer cheese to founding his iconic clothing catalog, which he built into a $75 million-per-year behemoth before losing it to bankruptcy and then regaining control of the company several years ago.
“I never wanted to work for anybody,” Peterman said. “I’ll work with anybody, but I don’t want to work for anyone.”
